Crypto company Crypto.com has created a TV commercial aimed at raising money for those affected by the Ukraine crisis, which will be broadcast during the live broadcast of the 94th Academy Awards starting Sunday at 8:00 PM ET.
Ad clickers will be directed to the Crypto.com campaign page, where they can donate using cryptocurrencies, fiat currencies, or by purchasing NFTs from the campaign collection, a series of NFTs called “The Art of Giving” that includes Crypto.com and 33 Works by an independent artist, 40 in total, ranging from $50 to $100 per NFT.
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The donation campaign runs from March 25th to March 31st, and Crypto.com will match total donations up to $1 million.
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