MAC Cosmetics is working with ConsenSys to release NFTs based on Polygon. This NFT series uses artwork by the late Keith Haring to support young people affected by AIDS. The collection includes 5,275 NFTs in three types with different prices and rarities. Among them, the red NFT is priced at $25, and a maximum of 5,000 can be minted.
Blue NFTs are priced at $150 and mint up to 250. Yellow NFTs are priced at $1,000 and mint up to 25. Three animated illustrations combining Haring’s art style and MAC lipsticks, using assets licensed from the Keith Haring Foundation.
It is reported that Keith Haring is an American artist who became famous during the graffiti art subculture in New York in the 1980s. When diagnosed with AIDS in 1987, he started creating art to spread awareness of the disease. Haring died in 1990.